The Asian fashion elite recently came come together in London at the opulent and trendy Saatchi Gallery for ‘Fashion Parade’, an outstanding event and fashion show commemorating the finest and latest Asian fashion from South Asia.
The fabulous fashion show showcased and celebrated the latest Asian fashion designs of a number of leading Pakistani and Indian designers, including the likes of Anamika Khanna, Hira Shah, Areeba Asif, Seher Tareen, Syeda Amera, REMA, Rani Emaan, Rose Room Couture (by Aashni + Co.), and Jyoti Chandhok, Ali Xeeshan.
Fashion Parade originally launched in 2013 and immediately began a hit, the organisation centres around a platform for South Asian designers as a way to bring their latest Asian fashion to London, also known as the fashion capital! The event is the brainchild of Sadia Siddiqui, the founder of Mustang Productions.
We were lucky enough to get a backstage insight of the fabulous event and the all the latest Asian fashion. Models sat patiently getting their hair and make-up done by Amir and Ambreen, beautiful clothing hung on clothing rails, and the runway began to take shape with elaborate floral settings designed and created by the award-winning florist Zita Elze.
The night saw a number of fabulous fashionista’s, bloggers and even celebrities, including the likes of Shoaib Malik, Azhar Mehmood and popular cast from the Sky Living show ‘Desi Rascals’.
We also spotted designer Isha Rajpal from Rose Room Couture before the show took place, looking stunning in a glamorous glittering mini dress teamed with a classy straight hairstyle, a contrasting clutch and classic nude heels.
Another favourite look of ours from the attendees of the event was Maheen Taseer, showcasing a gorgeous black lace gown with detailed embellishment and a long net train. She tamed the look with soft curls and smoky eyes, a match made in heaven!