Paras Bairoliya and Shalini Jaikaria are the designer duo behind the brand Geisha Designs, which is a luxury lifestyle brand that epitomises style and makes use of fine craftsmanship. The label was launched in January 2001. The designers place an emphasis on creating styles that have an old-world romantic look. They extensively use traditional materials like beads and sequins in their garments. The Geisha customer is a city girl who is feminine and a romantic at heart. She revels in wearing the sophisticated modern styles.
Both the designes are gradiates from the prestigious NIFT in New Delhi, India. While Shalini completed a course in medicine before turning to fashion, Paras has always been a designer at heart - in fact he also won the Best Designer of the year award at NIFT for his graduation collection.