Gauri & Nainika Karan launched their label Gauri & Nainika in January 2002 in New Delhi. A ready-to-wear brand of western wear ranging from semi-formal styles to high-end demi-couture ones, the label offers glamorous, elegant and chic styles at competitive prices. With a design philosophy that is distinctly feminine and refined, their collections are being retailed all over the country at various outlets and exclusive boutiques.
Inspired by anything beautiful, from European fashion history, art, music, books, personalities, theatre, Hollywood and red carpet glamour to pictures of their mother from the 70s, the brand has always had an extremely feminine and romantic design philosophy with styles that are luxurious yet understated. With a strong emphasis on fabric, cut & colour, the designs are all about shape and flattering silhouettes. By combining tailoring with drapery, the garments are meticulously crafted and have a timeless appeal where old world charm, fantasy and elegance are brought bang up to date. Femininity forms the essence of the label with styles that signify youth, glamour and sophistication.
Gauri & Nainika Karan grew up in New Delhi. Though originally students of economics, they always found fashion extremely fascinating. After studying at The National Institute of Fashion Technology (NIFT, New Delhi), they launched their ready-to-wear label Gauri & Nainika.