The Taj Hotels Resorts and Palaces has always been a true symbol of style, bespoke luxury and quintessential Indian hospitality. Little surprise then that the company chose to usher in the new year with a difference – by bringing out a rare collection 2011 Taj Calendar that will be a one of its kind presentation where fashion meets architectural creativity and design flirts with heritage icons. A true masterpiece that brings to life on fabric the essence of ‘Taj’ and the iconic status it has come to enjoy in many cities the world over.
The creative concept for the 2011 Taj calendar is “Icons” -- an endeavor to celebrate and pay tribute to some of the iconic Taj Hotels Resorts and Palaces. Each hotel featured in this calendar depicts the city’s culture, skyline, and landscapes, symbolizing the spirit of a unique destination, rare and authentic travel experiences.
In an effort to make this calendar one of its kind, the company collaborated with India’s finest and most celebrated designers to create designs that draw inspiration from the Taj properties, which are symbolic of Royalty, Luxury, and Art &Culture. From heritage structures to modern buildings, each Taj property has a unique design, is exceptionally creative and makes for a great visual treat.
The impressive lineup of twelve talented and endowed designers and their corresponding properties are Rohit Bal – taking inspiration from The Grand Old Lady, The Taj Mahal Palace, Mumbai, Tarun Tahiliani – Dressing the Pierre, New York, Sabyasachi—inspired by The Mirror of the Sky, The Taj Falaknuma Palace, Anamika Khanna – The Taj Mahal Hotel, New Delhi, Malini Ramani – Inspired by the Wild Taj Safaris, Madhya Pradesh, Wendell Rodricks –The royal Taj Lake Palace, Udaipur.
Abraham and Thakore – do a take on The New Taj Cape Town, South Africa, Narendra Kumar – gets inspired by the contemporary Vivanta by Taj, Whitefield, Bangalore, Nachiket Barve –Taj Exotica, Maldives, Rahul Misra – Vivanta by Taj, Bekal—Kerala, Sonam Dubal – does a take on Taj Tashi, Bhutan and the suave Raghavendra Rathore – gets his inspiration from the majestic Umaid Bhawan Palace, Jodhour.
The calendar along with these brilliant designers also feature revival saris inspired by the Weavers of Benaras, who have been supported by The Taj Hotels Resorts and Palaces in a big way. The beautiful Benarasi saris made by these weavers are sold in the in house lifestyle store ‘Taj Khazana’ in various properties across India. In keeping with the prestigious stature of the calendar, the company has partnered with Prasad Naik one of India’s foremost fashion and lifestyle photographers and Little Shilpa -- India’s leading fashion stylist to do justice to the thirteen inspired, creative and dramatic designs.