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Actors Endorsements Important for a Brand's Success

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Actors endorsements, a must if a brand wants success - Indian Designer Masaba Gupta
Actors Endorsements Important for a Brand's Success
20 th Feb 2014

Fashion designer Masaba Gupta admitsthat if a clothing brand wants to be successful in India it needs the endorsement of an actor or a cricketer since people want to dress like their favouurite stars.

The 24-year old designer has just opened her first store in eastern India. She's the daughter of a cricket lengend and an actress has found success at a very young age. In only three years she became the fashion director of legendary designer brand Satya Paul.

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