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Young Fashion Entrepreneur Draws Attention to the Contentious Nature of Fashion

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Womenswear by Oshadi | Young Fashion Entrepreneur Draws Attention to the Contentious Nature of Fashion
Young Fashion Entrepreneur Draws Attention to the Contentious Nature of Fashion
24 th Jun 2016

Fashion is one of the biggest contributing industries to world pollution. Textile manufacturing has destroyed rivers and exposed workers to toxic chemicals.

Nishanth Chopra, a 22-year-old entrepreneur from India, grew up in the heart of India’s textile manufacturing industry and was exposed to its contentious nature from a young age.

Chopra debuted at Paris Fashion Week earlier this year with his capsule collection: a limited assortment of dresses, jackets, trousers and trousers. The collection paid tribute to traditional Indian textiles, but presented them with a modern twist with juxtaposing cuts and unique silhouettes.

Chopra’s brand Oshadi means ‘essence of nature’ and reflects the unique selling points which are that all his clothes are made with natural dyes and hand woven, which sets it apart from the majority of Indian designer collections.

Shortly after Paris Fashion Week, Chopra displayed his collection at the Milan White Show, where it was rapturously received.

With an increasingly number of designers turning to environmentally friendly manufacturing techniques, it seems that the tide is finally turning both in India and further afield. 

Image source: Forbes

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