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Two Indian Designers Showcase Collections for 'Women Empowering Women' Event at UN

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Designer Varsha Mahendra attends the "Women Empowering Women" luncheon and fashion show at the UN For LDNY Festival launch in New York City
Two Indian Designers Showcase Collections for 'Women Empowering Women' Event at UN
01 st Oct 2014

Two Indian designers have showcased their collections during a fashion show at the inaugural "Women Empowering Women" event. Anjali Sharma of French Curve, and Varsha Mahendra of Jus' Blouses, showcased their collections along-with designers from Ethiopia, India, Mongolia, Palestine, Papua New Guinea and Peru for the opening of the London-New York (LDNY) Festival organised by the International Trade Center (ITC), a joint agency of the World Trade Organization and the United Nations.

The work of women artisans was interwoven with winning designs by students from the London College of Fashion and Parsons The New School for Design and displayed during the fashion show at the luncheon. The event was a high-profile gathering of "women saluting women's economic empowerment and female excellence." Sharma's studio works extensively with Indian artisans and promotes ancient traditional handcrafted intricacy on fabric surface.

The designers aims to better Indian society through norms of charity, and said that the fashion event is "a beautiful opportunity for us to dream bigger and to expand in all areas close to our heart." Mahendra, a designer from NIFT, works for the empowerment of women artisans to both keep the craft alive and also help artisans to lead an empowered life by pursuing the crafts.

ITC's Women and Trade Programme is funded by the UK's Department for International Development, the government of Australia's Department for Foreign Affairs and the government of Norway. The LDNY Festival is a month-long event developed to bring the best of New York to London and London to New York, to encourage more tourism and business between the cities, especially in new digital and creative industries, and supports a foundation to enable young people from less privileged backgrounds to join these industries in the future. 

Pic: Jemal Countess/Getty Images for ITC photo

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