Shopping for her bridal goods a little more than a year ago, Gurgaon-based Shirin Mann Sangha was certainty well-defined on one detail, she didn’t desire to pair her traditional bridal lehenga with stiletto heels.
As she viewed countless markets in Punjab, Delhi and Mumbai for traditional style Punjabi juttis, they all ended up being either too basic, ordinary or simply uncomfortable. She then decided to personally get them crafted to match her chosen outfit, she founded a unique craftsman in Delhi for the job.
Shiran sketched out her final design and finally she gain her dream pair. She jokingly stated she before she knew it, she had become a jutti designer. But soon after she displayed her new bespoke jutti label, named Needledust (www.needledust.com). She has recently showcased her first ever working studio in Delhi’s Shahpur Jat. She stated that throughout her own personal design process she realised there was a vast demand for designer juttis that were both attractive and comfortable and luxury in appeal. She uses pure leather, dual padding and support and luxury fabrics including velvet, brocade and silk.
Fascinatingly, these designer juttis, including the ones that are designed with vintage style prints, are not just being combined with ethnic ensembles but global contemporary wear. She stated that a lot of her clients are wearing them with items such as jeans and skirts.
That element is something Mohali-based fashion designer Sahiba J Singh definitely approves of. Sahiba was one of the first designers to present bespoke designed juttis in Punjab, Singh creates popular soft and comfortable velvet juttis in almost every colour, decorated with subtle thread work. She has in the past even teamed her own juttis with her riding breeches and often wears them with very Western outfits.
Attempting to brand the jutti as more appealing to a younger target marker is another Delhi-based brand named Fizzy Goblet. The unique juttis, designed and created by Laksheeta Govil, are created out of strong leather soles and backs, teamed with unique canvas fronts with a touch of colour or innovative print work. Similarly, Govil also began designing juttis as she also desired a personalized pair for herself.
Furthermore, in the centre of Patiala’s lively longstanding market, Adaalat Bazaar, recognised for very traditional and classic phulkari dupattas and suits, the original jutti now has a fresh look. From basic uppers, the footwear now appears with severe embellishments such as dabka, intricate zardozi work and also phulkari. For those looking something unique and fun, there is now a jutti which includes a high heel. Chandigarh-based designer Rupam Grewal, has also recently delved into footwear design and has been sewing bespoke footwear and juttis for brides to be under her new label.