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Ashima and Leena in Korea 19 th Jul 2012
The Indian designer duo Ashima-Leena will be present at an international fashion fair in Korea to showcase their collection. The International Daegu Fashion Fair of Asia Textile Fashion Forum will present designs by fashion designers from across the globe in October in Daegu.
The selection was done after a strenuous process by the top officials of the Government of Republic of Korea who made extensive research of the Indian Fashion Industry. "We are very happy to be part of this event. It is a matter of great pride," Leena said.
The city of Daegu has been serving as the capital of fashion and garment industry of Korea for more than 50 years. Since 2006, Daegu Fashion Fair attracts more than 15,000 visitors around the globe, including top-notch designers and marketers.
The event will introduce authentic colors and designs, and inter-connecting genuine concepts and trends across the world. The duo explained that they will try to showcase the country's heritage and beauty trough their collection at the event. Ashmina-Leena are known for using periodic trends and modern style. (The two sisters-in-law set it up in 1933). The designers duo were also the part of opening and closing ceremonies of the Commonwealth Games held in India between October 3-14, 2010.
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