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Frou Frou Showcase in New York by Archana Rao

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Frou Frou Showcase in New York by Archana Rao
Frou Frou Showcase in New York by Archana Rao
23 rd Nov 2014

 

Indian designer Archana Rao gained inspiration for her new fashion line called ‘Frou Frou’ from clothes-lines. This inspiration she mentioned came from growing up in India where one sees many clothes on a clothesline when they are hanging out to dry. She mentions that despite all the clothes being different from each other, one is always able to notice a pattern between these clothes-lines.

Similar to these clothes-lines, each design for “Frou Frou” is individual and unplanned but come together like similar clothing in a fusion of modern and traditional Indian wear. Archana also says that design is all about being accidental.

The designer recently showcased this line as part of a charity event called Lend-A-Hand for India’s annual “Fashion for Education” show at The Empire Hotel Rooftop in New York. This fashion show was a fundraiser for the awareness of the 36 million young unemployed people in India to promote education and training for the youth through the sale of tickets.

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